LLM Discoverability
+21
Apr 28, 2026
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3 min read
AI usage looks a lot more like gaming than search: active, immersive, exploratory, and weirdly hard to monetize without ruining the experience. That combination breaks the internet’s default posture.
Content Strategy
+8
Mar 10, 2026
1 min read
AI's real failure risk isn't bad answers, it's the firehose format that trains users to tune it out entirely.
